Month: January 2018
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The glitch effect in Graphic Designing
Among the rapidly changing graphic design trends, the glitch effect seems to have caught the creative community’s fancy. The glitch effect is essentially a corrupted image, where the picture is distorted by various colored layers or a lack of symmetry between two parts of the image. Instead of being a distortion, this effect is used…
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Convert your social media followers into paying customers with these tips.
A brand’s online presence is one of the most important parts of a brand’s overall reputation. However, having a large following on social media platforms does not necessarily mean that a company has the corresponding amount of sales. The question that companies and brands often grapple with is how to convert a social media follower…
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One trick to increase your brand’s social media standing
Social media is a vital marketing tool for companies today. A brand’s online behavior determines how popular it is with customers online. It is not difficult to increase a brand’s social media standing. All they require is one trick up their sleeve. Responding to customer queries regularly, politely, and efficiently on social media is all…
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Is product photography necessary for a brand?
For brands that rely heavily on marketing their products online, product photography is something they must invest in. This is the first glimpse of the products for the customers. Product photography does not mean taking pictures with a camera or a Smartphone. This is an art that requires a professional to adjust the lighting, background…
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Leveraging the power of visual to increase engagement on Social Media
Did you know that our brains process images a thousand times faster than text? Well, now that you do, you probably understand why images are so important on social media. Brands spend a ton of money getting the right pictures, design the right logos and creating the right frame to display their product. Increased engagement…
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What does “Call To Action” exactly mean?
Social media professionals often use the term “Call to Action”. Call to action means that a brand or company wants to create something on social media or their website which will prompt the user to take a closer look at their product or services. The call to action button is common on social media platforms.…