Instagram’s fight against bots and fake followers

Instagram’s fight against bots and fake followers

Instagram has been battling fake followers and bot accounts for a long time. This has invariably affected the users who gain followers via organic methods. Instagram’s new update looks at removing inauthentic activity such as too many likes, followers and…

February 21, 2019
The key to selling any service

The key to selling any service

Selling anything to a customer requires offering them something unique and something that appeals to the customer’s emotional side. Whether you are a wedding photographer trying to sell them your photography services or a car salesperson,…

February 19, 2019
Instagram’s fight against bots and fake followers

Instagram’s fight against bots and fake followers

Instagram has been battling fake followers and bot accounts for a long time. This has invariably affected the users who gain followers via organic methods. Instagram’s new update looks at removing inauthentic activity such as too many likes, followers and…

February 18, 2019
Why is it important to use your logo on all the marketing visuals?

Why is it important to use your logo on all the marketing visuals?

In the digital age, it is really easy for someone to copy your work online and present it as theirs. However, there is a way to ensure that all your content remains with the brand. The answer is…

February 12, 2019
Snapchat spectacles 2.0: Will they work?

Snapchat spectacles 2.0: Will they work?

With a decline in daily users, Snapchat is having a hard time keeping up with other social media platforms. To stay in the game, it has decided to come out with a new, better version of the Snapchat spectacles. The first version…

December 24, 2018
The increasing popularity of reusable product packaging

The increasing popularity of reusable product packaging

The consumer is becoming more conscious and product packaging is one of the things they want to reuse. This has led to a spike in companies and brands requiring innovative packaging solutions. It has become essential…

November 27, 2018
Instagram launches new tools to limit bullying and spread kindness

Instagram launches new tools to limit bullying and spread kindness

Cyberbullying has become a cause for concern on social media platforms, and Instagram is doing something about it. In order to create a happy and positive experience for their users, Instagram is using software to identify…

October 25, 2018
Instagram now has a Nametag feature

Instagram now has a Nametag feature

Following someone on Instagram just became a lot easier. Gone are the days when you would ask someone to spell their Instagram handle so that you don’t get it wrong. Instagram has just introduced the Nametag…

October 24, 2018
The importance of having a good social media bio

The importance of having a good social media bio

A social media bio is the first line of contact between your brand and the customer. Make sure you put in all the information, have a great profile picture that reflects your brand and include a…

September 20, 2018
Instagram rolls out Private Polls as a direct messaging option

Instagram rolls out Private Polls as a Direct Messaging option

Nobody can deny the importance of feedbacks- negative or positive, to a business. But what if you don’t want to share the results with each of your followers? Instagram just made the seeking and receiving feedbacks…

August 17, 2018
The perfect trick to get a macro shot

The perfect trick to get a macro shot

Most of us take pictures with the lens. We use it to adjust the picture and focus better. But what if you could remove the lens and get a better picture? For photographers looking to take…

August 16, 2018
Deleting followers: The new Instagram feature

Deleting followers: The new Instagram feature

As social media rapidly progresses and becomes an essential marketing tool, it becomes important to understand their algorithm. Instagram looks at the engagement on each post instead of just the number of followers. With more followers…

August 16, 2018